Should GDPR be Rebranded as "GDDPR" (General Denial of Data Protection Regulation)?

An interesting industry insight of GDPR from the viewpoint of Kevin Iwamoto (via Meetings & Conventions Magazine) as we close in on the deadline date of May 25th 2018.

"My evangelization of the EU’s General Data Protection Requirement (GDPR) [] started in late 2016 after hearing about it first from Debbie Chong, CEO, and Patti Tackeff, president, of Lenos. I quickly realized that it will require a ton of work to get ready for compliance with this new data-privacy regulation for all multinational companies, especially in the meetings/events industry, where the handling of personal data is a requisite. Indeed, the measure involves a multitude of issues such as opt-in consent-form documentation; implicit and transparent descriptions of how people’s data will be used, by whom, for what reasons, etc., within those consent forms; having to respond to data breaches within 72 hours; documenting the deletion of data, and the list goes on and on.

Add to the above the processes, intermediaries, mobile app companies, tech companies, hotels, DMCs, etc., that handle meeting/event data, and it rapidly becomes overwhelming.

What has been most disappointing and shocking to me, however, is the level of denial that people have expressed to me. It’s the classic five stages: denial, anger, bargaining, depression and acceptance that industry professionals are dealing with now. I understand that everyone has their own acceptance process and timelines, but I would be remiss if I didn’t point out to everyone that May 25, 2018, is the date that the EU has established for compliance and standardization of data privacy — GDPR. In other words, you need to get through the five stages quickly at this point, because you have a lot to deal with both internally, within your company, and externally, with your supplier partners".

Posted: 2/23/2018 7:31:23 AM by Meeting Escrow Blog | with 0 comments

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